Most small businesses fail to understand that growing a social media presence is a task that requires daily attention. It’s not sufficient to post a message on Facebook one week and wait another month until the next post. Using social media is a daily habit for your...
Instagram is one of the most powerful marketing tools many small businesses unfortunately fail to take advantage of. The photo-sharing app is one of the top most downloaded in the U.S. It is not just a space for celebrities to promote themselves. The biggest...
So you have a high-quality product. But is your business actually profitable? Global Resources LLC once worked with Dave Alwan, a specialty meat caterer. Dave had a great product but did not know how to measure the costs of his business and understand how profitable...
Is “Google” a name of a company or a trademark? Sometimes, it can be really difficult to distinguish between a trademark and the registered name of a company. This distinction, while seemingly trivial, is an important one with legal ramifications. Mainly, companies...
Customer retention is a priority for many of Global Resources LLC clients. Indeed, your business will grow only if it’s able to retain the customers that it attracts. Small businesses sometimes try too many tactics to retain customers, and some companies do nothing....