Here is a list of simple tips for staying organized this year: Physically Organize the Office - Most small businesses have switched to storing files and tools digitally. But some things cannot be digitized. If your small business office still has papers or equipment...
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How to Do Influencer Marketing
Influencer marketing is becoming more and more prominent, especially in 2018. In 2017, as many as 63 percent of digital marketing departments increased money allocation for influencer marketing alone, according to Bloglovin. There are several reasons for the rise of...
Are Business Credit Cards Different from Regular Credit Cards?
Small business owners have access to two types of credit cards: personal and business. Is there really a difference between personal and business credit cards? Actually, yes. Read below for an illuminating list of differences between personal and business credit cards...
Snapchat Rising as the Dominant Social Network among Teenagers
Snapchat, the company, may be suffering through a bad month on Wall Street but Snapchat, the app, is doing very well among U.S. teens. According to data published by RBC Capital, Snapchat has surpassed Instagram as the choice social media platform among teenagers....
Tips for Increasing the Viral Potential for Content
Viral marketing is not a tween gimmick. It’s a powerful marketing tool to create brand awareness. Viral content can get your branding message in front of possibly millions of people without costing exorbitant amounts. Marketers describe “virality” of content as an...
Why Your Small Business Should Not Buy Facebook Fans
It may seem like a neat hack or a shortcut to instant traffic, but buying Facebook fans is mostly a waste of money. Small businesses are often under pressure to show a large number of followers on social media sites. This was a common enough strategy that many brands...