Blog
How to Undo the Holiday Productivity Slump in the New Year
The holiday season is notorious for hurting productivity levels in most small businesses. Self-reported surveys note over 60 percent of employees admit to being less productive over the holidays. It’s after all the festive season. Employees are naturally distracted by...
How to Re-Strategize Your Company’s Marketing Campaign for the Coming Year
Yet another year has come to an end. Time certainly flies. It’s the holiday season, so marketing campaigns are in full swing. It’s also the time to think about how your company is planning to launch the coming year’s first advertising campaign. Don’t do the same old...
How Small Businesses Should Start off the New Year
2018 is just around the corner. That means endless possibilities for small businesses to grow and thrive. The coming year will be much like this one, but there will also be significant improvements. Businesses are already anticipating a more mobile-oriented sales...
How to Market to Gen Z Customers This Holiday Season
As the Millennial generation reaches their thirties, the following Generation Z is emerging as a young and voracious customer base. As with millennials, Gen Z customers have their own quirks and peeves. Here are several tips from Global Resources LLC consultants on...
Should Your Small Business Prepare for an Economic Collapse?
Let’s consider the financial crises small businesses have faced in the past century or so. There have been the two world wars, of course, a major economic depression, a major recession in 2008, Brexit, and events like the dot-com crash of the nineties. Economists...
How to Video Market on a Budget
Understandably, most small businesses do not have a bloated budget to shoot beautiful videos for marketing purposes. Shooting commercials and various video content for mobile or social media marketing platforms are indeed quite expensive. Most small businesses would...