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5 Reasons Why Your Business Should Have a Blog

When you have a business, you want ways to reach your customers and clients at all times. However, you probably don’t want to take on yet another task to your busy schedule.

There is one thing you should add to your to-do list, and that’s creating a blog for your business. The importance of a blog can easily get overlooked. If you sell products, you can write posts about those items and the best ways to use them. Provide services to a client? Write about how your services will benefit their lives.

If you’re unsure about writing a blog, Global Resources LLC Reviews has five reasons as to why you should.

Allows You to Stay Competitive

Say your business is selling natural cleaning supplies, and a potential customer Google’s importance of switching to natural products. You may have what they need, but your competitor’s website shows up before yours because of their blog post that directly answers the question. The customer will likely stay on that page, and you end up losing their business.

Blog posts work with Google’s SEO strategies to promote your website. By adding a blog to your business, it allows you to stay competitive with everyone else, and not hide away on a search.

Way to Communicate With Customers

Blog posts are a way for the owner to communicate with the reader. Just like you would post on Instagram or Facebook to reach out to people, a blog post does the same thing just in a different way.

You get to go into more detail with a blog. What you want to say on a Facebook post may be too much. However, for a blog post, you can explain things so much more.

A Blog Keeps You Educated

When you write a blog post, unless it’s something personal, you will have to do a bit of research. By doing this, it helps to keep you educated in your field.

When a new product, technique, or service comes up in your industry, you can research and write about it. Then, when you have a customer approach you, you will have the knowledge needed to speak with them and lock in a new client.

Connect With Emails

Many blogs have the option to subscribe so that people get notified when a new post goes up. Having that subscribe option will keep your customers in the loop of your business, and have them pop onto your website regularly.

Create a Community

Customer service is essential for the survival of any business. One way of boosting that is by creating a community or a family with your customers and clients. A blog is one way of doing that.

When you post an article and allow customers to comment on it, you open up a new form of dialogue that connects you and the customers in a whole new way. This does require you to actively respond to comments when posted.

A blog is an invaluable part of any business. It offers so many benefits to a company that it makes sense to include one, no matter how big or small it may be. Take the time to create a blog that reflects your business and who you are.

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5 Tips for Part-Time Business Owners

Much of the business advice you find on the internet is for full-time business owners or those who only work one job. What about those who own business part-time though?

Owning a business part-time can be just as challenging as, sometimes even more challenging than working full-time at one job or being dedicated to one journey. When you’re part-time at your business, there are only so many hours in the day that you can dedicate to it.

At Global Resources LLC, we want all businesses to succeed, whether you’re full-time or part-time at it. Here are five tips for part-time business owners to help you be successful.

You’ll Give up Personal Time

There’s no easy way of putting this – be prepared to give up a lot of your free time, or some days even all of it. After you come home from your day job, you need to put in the hours for your business. Whatever is left over will likely be time to relax and sleep.

Be sure that the sacrifice is worth it. If you’re not willing or ready to give up so much, your business and your job will likely suffer from it.

Ask For Help

You can only do so much in one day. If you find that you’re never completing your to-do list, it may be time to ask for some help. Utilize your family with some of the smaller tasks. Have your kids help you organize papers and files. Using your family to help with your business will not only make them feel like they’re part of it, but it can also be used as family time.

If you cannot use family or friends, hire an assistant to help you. Make sure you can afford to pay the new staff member though.

Learn to Love Emails

If you’re not a fan of email, you better start to learn how to love them. An email will be your best form of communication when you’re a part-time business owner. The great thing about email is that you can send a message to a client or customer at any time of day. Instead of setting aside time to talk on the phone (unless it’s needed), shoot an email, and the other person will respond when they can.

The benefit of email is that you have a record of the conversation as well. If you have a client sending over instructions or vice versa, it’s best to have an email copy to keep on file.

Be Honest With Your Day Job

There is no harm in letting your day job know that you have a side gig you’re working, as long as it doesn’t interfere with your current work. When you let people know what’s going on, they may offer help, be more understanding as to why you feel the way you do some days (i.e. exhaustion), and you’ll gain more with relationships being honest.

Learn to Manage Your Time

Managing your time and schedule in everything will be essential if you’re a part-time business owner. If you don’t soon tasks will start to interfere with one another, and you’re left with a never-ending to-do list that stresses you out.

When you write out a schedule to manage your time, it helps keep you focused on the important tasks. It also shows you whether or not you have time for more, and if you need to start saying no.

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The Pros and Cons of a Facebook Advertisement

Social media is one of the main ways a business can communicate with its customers and clients. Through have a page on Facebook in which you post updates and sales to Instagram photos showing behind the scenes, social media gives clients a unique glimpse of the business that wasn’t around before.

One thing social media also has is the ability to advertise. Facebook is a popular platform for reaching out to current and new customers and clients through their advertisement features. However, you need to decide if it’s worth going on the advertisement route for your company before you commit.

Millions of people use Facebook every day. Is using its advertising features something you want to do? Read through our pros and cons of a Facebook advertisement according to Global Resources LLC.

Pros

Let’s start with the positives. First, Facebook advertisement allows you to reach a wider audience than ever before. Reaching out to customers is the reason for advertising anyways. Because of how many people use Facebook on a daily and monthly basis, with their advertisement, there is a good chance you’ll be able to reach to a new audience.

Another perk of Facebook advertisement is the targeting options. When you have a set audience you want to go after, Facebook allows you to define it. There are many options available for you to choose: area, age, gender, marital status, hobbies, interests, and many other target options.

You have a decent amount of flexibility with a Facebook advertisement. You can design the advertisement to how you want it, including any images and text alongside. It will also show you what the ad will look like in someone’s newsfeed and on their mobile app.

Facebook made their advertisement options as simple as possible, and that is a positive for many businesses. Especially if you’re new to advertising on social media, having a user-friendly option is ideal. You don’t need to know any special programs or tricks to make an ad.

Cons

Now for the downfalls. The first downfall is the price. Although you can create an ad with only a few dollars a day, if you want to reach its full potential, it will cost you. If you’re a company that has a tight budget for online advertising, it will make it challenging to create a powerful Facebook ad with a small amount of money.

The change in Facebook’s algorithm is also a downfall. It now limits the visibility of brand messages to your fan base. This means fewer loyal customers will see what you’re posting. That makes it quite difficult to reach out to people.

Lastly, it’s quite time-consuming to create and run a Facebook page and ad. With the page, you need to be consistently maintaining it and posting to reach out to your customer base. You can’t make it and let it run on its own. So, it’s good to have someone dedicated to your social media accounts.

Facebook allows you to reach a wide range of clientele that you may not have gotten before. The trick, though, is learning how to use it to maximize your benefits.

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6 Myths You’ll Hear When Starting Your Own Business

Are you looking at starting your own business? It’s an exciting moment when you come up with a business plan and begin to implement it. You’ll likely feel quite proud and want to tell friends and family about your new venture.

Once you start talking about opening your own business, or start to Google tips on opening one up, you’re bound to come across some myths that people say are facts. While some may be true in certain circumstances, many things you hear about starting a business are a myth (or exaggerated).

Here at Global Resources Reviews, we want your dream of opening a business to become a reality. That is we have some of the most common myths you’ll hear so that they don’t deter you from your dream.

You Need an Investor to Start a Business

Although an investor may help you to get the ball rolling, you don’t actually need one to start. Many businesses successfully get off the ground without any funding from an investor.

If you go the route of an investor, you’ll have to give up a portion of the control. Instead, if you can save up the money or get a business loan, you maintain full control of your startup.

You Need an Education to Start

A college degree in business may help you, but there’s no reason why you can’t start a business without one. The way someone starts and operates a business is continually changing. Plus, there is tons of valuable information always at your disposal when you need it.

You Have to Be Willing to Sacrifice Everything

There may be a bit of truth to this statement; however, don’t think you need to sacrifice your entire life just to start your business. There will be sacrifices throughout the journey that are unavoidable. That is part of owning and operating a business. Don’t think that you need to give up every aspect of your life though.

You Must Have a Large Social Media Following to Succeed

We know that in today’s world, social media is essential for a business. It’s how we can communicate with customers and clients, as well as stay up-to-date with the competition.

However, quality should be more important than quantity. It’s one thing to have millions of followers. It’s something entirely different to get your followers to buy from you.

You Can Never Be Too Planned

A business plan is crucial. There is no other way to put it. However, having too detailed of a business plan can set you back.

Your business plan is the path you’ll take to get your company off the ground. If you have no room for flexibility and error though, that can deter someone from pushing forward. What you expect to happen and what actually happens can be two completely different things.

A Successful Business Happens Quickly

The dream is to wake up one morning and have your business be a multi-million dollar company. That’s just it though – it’s a dream.

Although there are the exceptions, starting a business will take time. Don’t expect to be successful right off the start. There will be hurdles you have to overcome. If you persevere though, you’ll be able to stay on the path of success.

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5 Reasons Why You Need an HR Department

If you’re a company that has multiple employees and different departments, it may be time to look at hiring a human resources (HR) person or department.

The role of HR has changed over the years. Before, it was simply someone who hired and fired workers when needed. Now, HR is deeply intertwined with an organization and offers something to employees that management just cannot.

Many looks at the HR department as the blood of the company. They circulate through the organization to ensure that everything is working as it should be and that nothing (or no one) is hurt or damaged.

So, debating about hiring an HR person? Take a look at a few of our reasons from GR-US.com as to why you should.

Recruitment for the Company

HR employees can lighten up the workload for management by taking over the recruitment process for new hires. Recruiting potential employees can be a time-consuming process that some just don’t have.

By having an HR department to handle the recruitment process, they take over the selecting and interviewing processes. They will look at who will benefit the company the most, rather than what a piece of paper says about their qualifications.

Help New Employees

Once hired, the new employee still has the support of the HR department. HR will (and should) handle all the needs of the new hire so that he or she has a smooth process integrating into the new work culture.

Without help from someone like an HR staff member, to help guide the new employee through what a day looks like in the office, that new staff member could easily get lost and confused.

Encourage a Positive Work Culture

The HR department doesn’t stop working once you have all the employees you need to be hired. Instead, they continue to work behind the scenes to ensure the organization has a positive and respectful work culture.

It is the HR department that is responsible for implementing ideas that make life and work easier for every employee. Whether it be vacation days, improved sick days, daycare services, or other incentives, they work to ensure every employee has what they need so that they can get to work without any worries.

Manages Paperwork

If you have multiple employees in your business, you’ll need to keep track and organize all of their confidential information. From their job contract to their emergency contacts, all of that information needs to be somewhere.

The HR department takes over all of the paperwork regarding employees and management. They keep records from the moment they walk through the doors for their first day, to the last day (whether it be through layoffs or quitting).

They’re the Middle Man

Since we know that the HR department works to make the lives of every employee easier and happier, when a problem arises in the workplace, the HR department becomes the middle man. They are your go-to people if you have an issue with another staff member or with management.

HR staff members are an invaluable asset to every company. From hiring new employees to resolving workplace disputes, they are there to improve the day-to-day operations of the organization.

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Why You Should Hire Internally First

If it’s time for you to hire a new employee, you have two options. The first is to look outside and find talent from other places. The other option is to look within your company to see who qualifies for the position.

Hiring internally is an excellent place to start before you look externally. There are many reasons behind it, and Global Resources LLC Reviews has a few of them.

Boost in Company Morale

If your employees see you turning to them first to fill positions, it’s a good office morale booster. It shows that you reward talent and hard work, rather than looking elsewhere.

With staff retention being critical for any business, the more you can do to boost the company morale and keep your current staff around, the better. It’s another way to show your employees that you respect their hard work and dedication by rewarding them with a well-deserved promotion.

Improve Company Productivity

There are a few ways why hiring internally can boost company productivity. The first is that when your team knows that you look internally first for a new hire, they’re bound to be motivated to work hard. Especially if someone wants a promotion, they’re more likely to prove to you that they deserve it through dedication and hard work, rather than if you were also looking outside the company.

Not only that, when you hire internally, the recruit already knows how the company runs. You do not have to go through policies and procedures. You’ll simply have to show them the new job and let them go.

Save Time on Training

Since the internal hire already knows the ins and outs of the company, it will save you a lot of time (and money) on training. Think of how much time it takes to train someone who is entirely new to the company. That means less time that you and the recruit are working which leads to losing money.

Less Break Period

When you hire internally, you’ll likely have less of that downtime trying to find a new employee. On the one hand, the fewer hours needed to train the person means they can jump into the new position a lot quicker.

Also, hiring internally means you already know every employee that applies for the position. You won’t have to spend as much time screen through applicants and going through the lengthy interview processes. Although you’ll still need to treat the potentially internal hire like you would with another recruit, you already know that they are a valuable asset to the company.

Consider hiring internally before you look somewhere else. No one says you have only to hire internally. You wouldn’t want to pass on an opportunity to someone not qualified for the position just because they already work for you, only to later find out you could have hired someone extremely qualified from somewhere else.

Make a job posting and send it to your current employees first. You may have everyone apply, or you may have no one at all. Either way, it’s a good company morale booster to do so.

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Why Taking Risks With Your Business Is Essential

Successful people are not ones that stay within their comfort zone. They step outside and take risks that will reward them in many ways. Not only that, they know that with taking a chance there is always the potential of it backfiring, yet know when the rewards outweigh the downfalls.

Risks are scary, especially if you’re not used to taking them. However, to keep moving your business forward, you’ll want to take those risks now and then. If not, it’s hard to push your company forward and continue to be innovative.

Global Resources Reviews knows how important it is to take risks while keeping the health and integrity of your business in check. If you’re uncertain about why you should take risks with your company, here are five reasons to help you decide.

They’re Calculated Risks

Successful entrepreneurs don’t take random risks. Instead, they calculate the odds and what the risk all entails. You wouldn’t see an entrepreneur jump into a deal without thoroughly thinking it through.

Calculated risks are a careful way to keep moving your company forward. They force you to think outside of the box and see different perspectives. These are the risks that could give your business the boost it needed to move to the next level.

You Won’t Have Regrets

The last thing you want is 10 years down the road you’re regretting never taking that risk. You see where your business could be if you would have taken the time to weigh out your options and take that daring step forward.

Don’t grow your business with regrets. Take the time to evaluate the risk and weigh out the benefits from the downfalls to see if the risk is worth it and if you’ll regret not taking it.

Risks Give You Confidence

Taking a chance and being successful with it is a big boost in confidence for not just yourself as the business owner, but everyone else involved. There is a link between your personal satisfaction and your willingness to take risks.

They Teach You Things

Risks are an excellent teaching tool whether or not the outcome is positive or negative. If you take a risk and it ends up backfiring, don’t look at it as a failure. Instead, see it as a teaching moment. Go through the process and see where you could have done something different. Then, you’ll have a better understanding for next time.

You Need Risks to Be Innovative

Innovation comes from taking risks. It’s hard to create something and move forward if you’re not willing to take that step outside your comfort zone. To move your company forward and continue being successful, innovation must happen, and it will only come from taking those chances.

Don’t let risks scare you away from pushing your business. It’s imperative that you accept that a risk offers many rewards, but it also provides many downfalls. However, you can take those downfalls and turn them into teaching moments, which still would be a win.

Risks are what drive companies into the future. It’s what sets them apart from everyone else. Be daring and ready to take on calculated risks that will benefit you and your company.

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Training New Employees? Read This First

Whether this will be your first time training an employee or have been doing it for years, there’s always new tricks and tips to the trade to help you out. It’s a good idea to refresh your training skills now and then to ensure your new employee receives the best possible training.

Training is essential the success of your newest team member. Inadequate training and you’ll be left with someone who won’t know what to do, and could end up quitting. A properly trained employee will be able to benefit the company right away.

Because of how vital training employees is, here at GR-US.com, we came up with a few pointers to help you have the best training program possible.

Make Sure There’s a Purpose

The way you train should have a purpose. It should tie in with the day-to-day tasks and activities the recruit will perform. Make sure everything you talk about and go through relates to the employee’s position.

If you’ve ever sat in a training program and you’re wondering why you’re there, you know that everything you’re supposed to be learning won’t benefit you. It ends up feeling like a waste of time. So, ensure there is a purpose to why you’re going through the training program.

Keep the Training Enjoyable

Don’t try to cram everything in at once. All that will do is overwhelm the employee and lead to a very unenjoyable experience. Instead, take breaks, spread the training over a few days or weeks, and try to make it as engaging as possible.

Don’t Stop After Day One

With training a new employee, it should not end after their first day on the job. In reality, a good training program should be happening all the time. There will always be new learning opportunities for every employee, and even yourself as the manager.

Instead of throwing everything at the new team member at once, spread it out. There’s no sense in teaching them about a program that they won’t be using for a couple of months. Make sure they are comfortable with what they need now and continue training them when new opportunities present itself.

Provide Feedback

Employees want to know how they’re doing, especially when they first start. They want to know if they are doing what you asked correctly, or if there is a better way. Feedback provides more training opportunities, and it helps build the relationship between you and your employee.

Be Prepared

Always go into a training session prepared. That means, you have all the necessary documents ready to go, any presentations are cleaned up and accurate, and you’ve gone through what you’ll say to your employee.

The quickest way to look unprofessional and that you don’t know what you’re doing is by being unprepared for training. Ensure the new employee that they are getting all the proper training they need to be successful by proving that you know what they need to know.

Encourage Mistakes

It’s not that you want your new employee (or any employee) to make mistakes purposely. Rather, you want to show them that it’s okay if they do. Try not to go into your training session with the expectation that the employee will be perfect at everything. Make it known that there likely will be mistakes and that it’s okay.

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5 Ways to Make Your Office Healthier

Workplace wellness is essential for your employees and your business. Most workers spend at least half of their waking hours at their jobs. No matter what type of job you have, there are work hazards you should be aware of.

For some jobs, like construction workers and manual labors, there are obvious hazards that could physically harm you. With office jobs though, different types of health hazards sometimes aren’t as noticeable.

If you have employees continually calling in sick, that will cost you money down the road. To help prevent that, create a healthy work environment for everyone in the building. Global Resources LLC has a few ways you can make your office healthy for everyone around.

Have Clean Air

The indoor air quality is crucial to the health of employees, especially if anyone has underlying health issues like asthma and allergies. There are environmental triggers everywhere, especially if there is poor circulation in the building. These triggers can cause headaches, flu-like symptoms, and even affect your focus levels.

Make sure the building has proper circulation to prevent the air from turning stale. Install air purifiers if you need extra help, especially by those with health problems.

Offer Different Desk Options

The amount people sit through the day at work can significantly affect their health, and not in a good way. Being too stationary can cause issues with your hips, back, legs, and end up being very uncomfortable. An uncomfortable employee will likely have a harder time focusing at work.

Offer different desk options besides a simple chair and table. There are standing desks that stop people from sitting for too long. You can offer chairs in which you sit on an exercise ball to help with posture.

Have an Exercise Room

Sometimes, all people need is to get away from their desk for 15 minutes and go for a quick run or pick up weights. It’s essential that you encourage employees to squeeze in mini workouts throughout the day so that they’re not sitting all the time.

You can do this by having a small workout room with a variety of exercises available. Alternatively, you could schedule stretching times when employees are encouraged to get out of their chair and stretch their muscles.

Offer Healthy Snack Options

If you have a break room with snacks and a vending machine, fill them with healthier snack options. Going for chips and candy bars may seem like it will give you the energy needed to make it through the rest of the day. However, they only give you a minimal amount of energy before weighing you down.

Stock the break room with fruits, vegetables, and other foods that help promote brain power, energy, and a healthier lifestyle.

Encourage Positive Mental Health

Mental health continues to gain the spotlight in our daily lives and is a necessity to pay attention to. Mental illnesses can be just as troubling, and sometimes even worse than a physical illness or injury. Keeping an office that encourages positive mental health is crucial.

Encourage your employees to have open communication lines between each other and with management. Offer training sessions on mental health and triggers to watch for. Bring in a professional to offer services during stressful times of the year. You can also bring in meditation courses to help keep employees calm and at ease.

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5 Warnings Telling You to Look for a New Job

When you start a new job, you usually don’t start with the intent that you’ll eventually quit. We want to find something that we’ll enjoy for a long time. However, that isn’t always the case.

There will come a time when you’re at a job that you just no longer enjoy anymore. Warning signs eventually pop up that tells you to look for a new job. Global Resources LLC Reviews has a few of those warnings signs that you should take seriously.

 

You’re Thinking or Talking About a New Job

One of the most straight-forward warning signs that it’s time for a new job is when you start thinking or talking about it. Now, if you have a bad day at work and think now and then that a new job would be nice, that isn’t to say you should follow it. Bad days happen, and it’s normal for people to feel that way.

However, if you continually feel this way, there’s a good chance you should listen to your gut and start looking for a new job.

You Complain About Work a Lot

Again, there will be bad days at the office in which you want to come home and vent about work, and that’s okay. It would be best if you got that stress out. However, if you rarely have any good conversations about work anymore, that’s a red flag telling you to consider looking for a new job.

You Can’t Sleep

Sometimes, something happens at work, or you have to prepare for a major presentation, and the stress affects your sleep. If this happens on a regular basis though, take it as a warning sign.

The stress of work shouldn’t get so bad that it causes you not to sleep. Lack of sleep will only cause more issues down the road. If this is happening to you, seriously think about your current position and if it’s a right fit for you anymore.

You’ve Lost Your Passion

If you first started work very passionate about it and was focused 100 percent of the time, and now you can barely stay focused for a couple of minutes and are bored all day, you’re likely checking out of your job. Take it as a warning sign that you no longer have the same passion for your work.

However, don’t let one dull day make you think you need a new job. There will be days in which the work just isn’t engaging, and you’d rather be doing something else. It’s when this starts to happen every day that you should start taking it as a sign.

You Dread Going to Work

A job that you enjoy shouldn’t be something you dread going to. You should want to go to work and perform your job because you genuinely appreciate it. If you’re hitting the snooze button as long as you can, showing up late and dragging yourself through the doors, you’re likely not enjoying your job anymore.

 

Even though all of these warning signs will likely happen to you at some point in your working career, that isn’t to say you need to look for a new job right away. When you start to notice them, it’s a way of telling you to re-evaluate your current job situation to see if you’re pleased with where you’re at.