Staffing Tips for Small Businesses

The business consultants at Global Resources have many areas of expertise to offer small to medium- size businesses, including assisting in creating and implementing staffing procedures.

In the job market today, business owners must do things differently in order to avoid sifting through a huge stack of poor-fit resumes in hopes of finding ideal candidates. To help combat these challenges, many companies are embracing creative recruiting. From adding interactive group interviews to the recruiting process to actively looking for talent in unusual places, here are different ways companies are reinventing the hiring process.

  • Adding a new step to the interview process – To help determine the serious candidates, try adding a new layer between resume-submission and the one-on-one interview. One option is inviting all eligible applicants to an open group event, such as an Open House. The Open House strategy also enables you to see how people interact in groups.
  • Arrange for group interaction – Interacting with potential candidates in a group setting is an excellent way to see their character, level of interest, working knowledge and communication skills. It also lets you see if they’re a good fit with your corporate culture–another reason why an Open House may be beneficial!
  • Show your interest to dream candidates – Passive candidates (those who are already employed and not actively job hunting) are most likely to be your dream hires, but you’ll never attract them without letting them know how much you want them. Reaching out in a really personal manner demonstrates that you’re willing to go out of your way to get their attention.
  • Be creative in the events you attend – Job fairs may not be the most desirable approach in today’s modern social media environment, since the best candidates probably already have a job. So you should try looking for great talent at other events that aren’t traditionally recruiting-related. Search forums such as Meetup for group events that are likely to be attended by people qualified for your open position.

To learn more about us and / or to schedule your complimentary appointment with the business experts at Global Resources LLC, call us at 855-338-0266.

Tips to Help Prevent Small Business Cyber Attacks

The business professionals at Global Resources are committed to utilizing our knowledge and experience to help bring about positive change for the owners of small to medium-size businesses. 

We realize that the small business arena can be affected by a variety of circumstances, some that have already affected big business and consumer affairs. Specifically, we have noted the potential danger in cyber criminals targeting small to medium – size businesses.

Consumers use passwords to prevent others from gaining access to personal accounts and gadgets. However, with ever-growing numbers of hackers determined to grab data, small business owners need to be extra vigilant. Cyber criminals are using sophisticated technology to steal information whenever there is a slight hint of opportunity, so use these tips to stay safer online:

  1. Observe proper web security – Passwords should have at least eight characters. It is highly recommended that you use a combination of uppercase, lowercase and special characters. “P@s$w0Rd45%” is a thousand times better than “Password1”. Veer away from using passwords that are found in dictionaries. Furthermore, avoid using your name, a family member’s name, phone number, birth date, social security number or any public information. Hackers have found a way to crack passwords with the aid of the many databases out there.
  2. Keep malware off your system- Malware are malicious programs that have been crafted in such a way that they appear authentic and trustworthy. Be careful not to click on pop-ups and links that will redirect you to that place where your security walls are torn down. And do not open email attachments from anonymous users. Mechanisms are often embedded in these programs to gain control of your system.
  3. Keep your passwords private – Surprisingly, a lot of people still tend to share their passwords with their office mates or friends. If you’re one of them, then it’s high time that you change your habits and your password again.  In the event that you need to give your password to a co-worker to get an important document or presentation, make sure that you change them as soon as possible. Never use the same combination again.
  4. Change password regularly- It also helps if you schedule a regular password change. Within a period of 30 to 60 days, you should update passwords across multiple sites. Moreover, never use the same passwords for different websites.

To learn more about us and / or to schedule your complimentary appointment with the business experts at Global Resources LLC, call us at 855-338-0266.

Growing Industries in 2016

The team at Global Resources LLC offers individual solutions, developed on site, for small to medium-size businesses.  As your trusted business partner, we utilize our experience to help you outline a path to success.

Our experts work diligently to know what’s happening in the world of industry, so we can help clients make informed business decisions.  We’ve recently looked at the research to determine some of the fastest-growing industries of 2016. The industries listed below are noted to have great potential for success this year and in the near future.

  • Wind Power – Vast advances have been made over the past 20 years to harvest wind’s power. The progress is bred from necessity, as growing global concerns about global warming and ecological damage caused by pollution call for cleaner, sustainable energy. Wind power is as clean as it gets, and production is cheap, too. Between 2014 and 2015, wind power saw approximately 22% annual market growth, and projections this year are even brighter.
  • 3D Printing – We have seen some amazing technology and 3D printing has the potential to impact the entire world. If you’re not familiar with the concept, 3D printers are loaded with additives which can be used like ink to create 3-dimensional objects. In the future, medical science is expected to benefit greatly from 3D printing, and experimentation with printing live tissue has already begun.
  • Legal Marijuana – Legal marijuana sales have grown incredibly since 2012, when Colorado legalized the drug and created the world’s first fully regulated market for recreational marijuana use. In addition to selling the raw plant, it is also being sold as concentrates, edibles, and even beauty products in order to expand the market. Marijuana sales are expected to surpass $20 billion between now and 2020, and that’s if the market stays its course. If other states legalize recreational marijuana use in that time, the industry could experience even greater success.
  • Video Games – Developers of video games have been expanding their appeal to reach new markets, including adults and females. Their efforts have been successful, as the video game industry commands healthy growth year after year. Consumer confidence continues to improve, and there is speculative excitement regarding new virtual reality technology.
  • Sustainable Construction Materials – Many countries, including the United States, are creating an initiative to boost construction jobs. There are plenty of post-industrial sites around the developed world which need to be rebuilt, and much like the call for sustainable energy sources, governments and consumers alike are calling for greener building materials. Green construction is currently a $36-billion industry, and it is expected to grow an additional 10% by 2020.

To learn more about us and / or to schedule your complimentary appointment with the business pros at Global Resources LLC, call us at 855-338-0266.

 

Evolve into something better.

Why Partner with Global Resources

Global Resources is a full-service business development group and general management consulting firm focused on small and medium-sized privately-held companies in North America. Our deliverables are based on the professional goals and expectations of your organization.  We will solve the intricate and unique challenges you are experiencing in the evolving marketplace.  While there are best practices that are applicable to all businesses, we understand that no two businesses are identical.

Many small business owners trust us to assist in business expansion.  If you’re considering a business partnership, here are reasons why others are turning to the pros at Global Recourses LLC:

  1. You Require Specialized Information – Our consultants have specialties, and they apply them at a variety of different companies. If you’re looking for specialized knowledge, it may be a temporary need. The consultant can advise you on how to proceed, or train your staff so that they ramp up quickly on the information needed to operate more efficiently.
  2. You Want to Know How to Improve- Some business owners think that the only time you need help from a management consulting company is when things are going badly. However, proactive companies often hire business consultants when things are running smoothly, just to provide some insight into how the company is doing with regards to operations, management and products. A consultant can review these areas and make suggestions for improvement even when things are going well. There are always ways to improve a business, even if those strategies are looking beyond the immediate issues to years down the road.  Planning for the future is a critical component for long-term success.
  3. You Need FurtherTraining – Working with a business consultant can provide a cost-effective injection of knowledge and experience when you need it most. Whether it’s management, marketing, training or technology, a skilled business consultant can provide a knowledge transfer that helps your company become more efficient and successful.
  4. You’re Encountering a Specific Issue – Whatever the issue, a business consultant can help you determine the best path to take to remedy the problem.

To learn more and / or to schedule your complimentary appointment with the business experts at Global Resources LLC, call us at 855-338-0266.

Profit in business. Prosper in life.

Branding Elements for Small Business Owners

The business professionals at Global Resources are renowned experts in business branding. Every business needs a brand, however not every small business owner is proficient at creating one. For those entrepreneurs looking to grow their brand, we’ve outlined key branding elements to help grow your small business. If you’re ready to take the steps to grow exponentially, contact us today.  We’d love to become your partners in growth.

  • Logo: Your logo is the most visible symbol of your business as it can appear anywhere from your front door to your Web site to your business card. When creating or updating your logo, first determine what you are trying to communicate. After that, you can decide on design elements, including color, font and graphics.
  • Colors: Choosing the best hues is critical to branding your small business. After all, consumers use colors to identify feelings and perceptions. A business owner must consider the feelings you want people to have about your business, like trustworthy, exciting, relaxed, luxurious, etc. There’s a color for every emotion.
  • Tagline: If it’s important to communicate what’s unique and different about you, you may want to create a tagline or slogan that quickly communicates with words how you’re different.
  • Messaging: Beyond a tagline, your brand message is a theme or two that drives your “story” and informs how you communicate in brochures, web copy, sales training, etc. 
  • Fonts: The typeface you choose, and the effect they create, will frame the way consumers view your brand.
  • Images: Imagery is important for communicating who you are to your public. Whether you use illustrations or photography, and color or black & white, will affect how consumers think about your brand.

To learn more and / or to schedule your complimentary appointment with the business experts at Global Resources LLC, call us at 855-338-0266.

Aspire to reach your Zenith.

Starting a Small Business with Help from Global Resources

Global Resources has the expertise to help entrepreneurs launch small businesses. Starting a business is a huge commitment that can reap many long-term rewards. If you’re looking to become a business owner, we can help put you on the path to success.

If you’re contemplating a business idea, here are tips for you:

  1. Perform a self-inventory -Before investing any time or resources, evaluate yourself and see if you have some the typical traits of an entrepreneur. Are you motivated, able to adapt and confident? Are you resilient?
  2. Create an idea- Develop a business concept that you’re passionate about related to something that you have experience with. From there, come up with a product or service that you believe can enhance the people’s lives.
  3. Test the probability- Once you’ve settled on an idea, figure out how you can make it become a reality. Is the product or service something that people want or need? Can you make a profit selling it? Does the product work?
  4. Write a business plan- A solid business plan will guide you going forward. It’s also needed for presenting your idea to potential investors. Your business plan should include a mission statement, a company summary, an executive summary, a service or product offerings, a description of a target market, financial projections and the cost of the operation.
  5. Identify your market – Assess the market, targeting the customers most likely to make a purchase. Perform a competitive assessment.
  6. Determine the costs – Find out the standard cost factors within this industry. Not only will this help you manage your business more effectively, investors will want to know this.
  7. Establish a budget – Figure out how much it will take to develop your product or service and create a marketing plan.
  8. Find the right investors – Find an investor who shares your passion, someone you believe you can work with.
  9. Determine the legal structure – Settle on which form of ownership is best for you: a sole proprietorship, a partnership, a limited liability company, a corporation, an S corporation, a nonprofit or a cooperative.
  10. Select a business name- Decide on a name that best suits your business. Then check to see if the domain name is available online, as well as if it’s free to use in your county, state and in the country.
  11. Register your business name- If your proposed business name is available, register it with the county clerk, have it trademarked at the state and federal levels and secure a domain name.

To learn more and / or to schedule your complimentary appointment with the business experts at Global Resources LLC, call us at 855-338-0266.

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Simple Marketing Solutions for Entrepreneurs

Many successful entrepreneurs have implemented marketing solutions that are easy to set up and still have a positive impact on their business. Global Resources help business owners grow their business with a variety of marketing tactics.

As a small business, you may think it’s impossible to get the word out about what you do. Follow the simple yet proven tips and techniques to help get the word out about your business and watch it grow.

  • Join Networking Groups – Small business owners should research relevant organizations and then attend and present at events in town. Your contribution to the overall community makes you relevant.
  • Lead an Organization – The secret to getting the most out of a group or organization is not just to attend but to lead. Become an authority and people will automatically associate your name with success.
  • Launch a Podcast – Launch a podcast and interview other business owners.  People love to tell their story, and by highlighting them on a podcast you make an instant and meaningful connection. It’s also a great way to get an education on a topic you are interested in.
  • Create a Weekly E-mail Campaign – If you want to stay in relationship with your customers, there is nothing simpler than creating a weekly e-mail that provides something of value.
  • Support a Cause- Successful philanthropic endeavors are built steadily over time. The impact comes not just from which organizations receive funding but also the development of positive, lasting relationships between companies and their communities.
  • Create a Cool Giveaway- When determining what your company will give away, make sure it’s something valuable that won’t be thrown out or lost!

To learn more and / or to schedule your complimentary appointment with the business experts at Global Resources LLC, call us at 855-338-0266.