One of the most critical aspects of a business is having excellent customer service. With poor customer service, you’ll probably see your clientele making their way to your competition’s store because they will likely feel more welcomed there.
Unhappy customers can take your excellent business and drive it to the ground with bad reviews. It’s important to take note of what could be making your clients unhappy. Once you know what their reasons are, you can then start to make the changes to keep your customers happy.
Global Resources LLC has five reasons why your customers may be unhappy with your business.
One way to ensure you have an unhappy customer walk out the door is by not resolving any issues they have. When a customer comes to your business, they want you to take care of them. If you cannot, they will go somewhere else that can.
How do you fix this? By making sure you have the equipment required, and that all your staff has adequate training to know what to do. When one worker says one thing, and someone else says something different, it will be confusing for the customers.
Long Wait Times
If your business has a customer service line, requires appointments, or simply having to wait to go to the register long wait times can quickly become frustrating for customers. We live in a world that is always on the go. If your business cannot keep up with the fast pace of life, you may end up left behind.
Whether it be for a meeting, sending an email, delivering a package, or billing clients, when they have to wait longer than what you initially intended (especially without any warning or reason), there’s a good chance they will not be a returning customer.
Be prompt and on time as much as you can. If there is a delay for any reason, make sure you let the customer know.
Poor Genuine Service
Even if everything is going wrong that day, all of your electronics aren’t working, and you’re behind in sending out invoices or ringing people through the till, being genuine and polite can rectify many situations. Excellent customer service should include personable interactions that are respectful and sincere.
Revenue Focused Over Customer Focus
Clientele will notice when a business’s primary focus is on the bottom end rather than drawing in and keeping customers. They can tell by the way they are treated. When companies become disconnected from their customers, they lose sight as to what they are looking for, and how they can shape their business to suit them better.